Design Pro Forum Design Pro Forum


Andy Rutledge

Project Killers – Part 2: Co-opted Process

by Andy Rutledge on Sep 4, 2012

An intelligent, informed person would never assume to tell her physician how to obtain diagnosis or prescribe treatment; nor assume to instruct his attorney on the process for achieving a successful legal defense; nor assume to prescribe for her accountant the process by which to prepare her taxes. Doing so would compromise or perhaps even destroy the value of the results of employing a professional. As it would with design. By Andy Rutledge

Read the article

To comment on this discussion, please login.